Using this handlebar tape is a breeze. First, clean your handlebars to make sure there's no dirt or grease. Then, start wrapping the tape from the end of the handlebar towards the center. Make sure to keep it tight and even as you go. When you reach the end, use the provided finishing tape strips to secure it. The screw - in end plugs can be used to give a nice, finished look. As for maintenance, you can use a mild soap and water to clean the tape. Just gently wipe it down. Avoid using harsh chemicals as they might damage the print. If the tape gets wet, dry it thoroughly to prevent any mold or mildew growth. And that's all you need to know to keep your handlebar tape in top condition and your cycling experience great!